Where's it leaking?
Ten questions about how your agency actually runs — pipeline, follow-up, database, admin, reporting. Ninety seconds, no typing, and you see the result without giving an email.
No vendor math. Your numbers, your arithmetic, and what I'd inspect first.
Your read.
Answer the ten controls above and the read appears here — before any email.
That's your self-reported picture. The Control Review measures the real one — read-only, ten business days, findings priced in writing.
How this is scored
The written breakdown
All five category reads plus the five self-checks — the exact things to eyeball in your own system this week. One email, then it's your move. No sequence, no list.
The full breakdown
Five checks to run yourself
- The quiet list. Candidates past interview with no next action scheduled and no owner touch in 14 days. Longer than a screen = follow-up leak.
- The stale-role sweep. Open roles or orders with no submittal in 14+ days. Count the fees sitting on them.
- The BD gap. Client conversations from the last 90 days with no scheduled next touch. That's pipeline evaporating politely.
- The reactivation shelf. Contacts placed 6–18 months ago with zero touches since. Your competitors source this list from scratch.
- The gauge trace. Take one number off Monday's report and trace it to raw activity. If they disagree, the meeting is theater.
Stop guessing.
The Control Review replaces this page's guesses with measurements: read-only, fixed price, ten business days, findings in writing.